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All things Truth & Good for our Wellbeing

September 8, 2016

Branding historically didn't start with a cool name or become a popularity contest for whose product was the best and most followed. In fact, it had a purpose. According to Wikipedia, branding started with having livestock as a commodity. Used as a way to show ownershi...

September 2, 2016

First things first...

… knowing there is a difference between - branding and marketing messages.Often we use the two terms interchangeably, but the truth is they are not the same. Yes, they may fall into the same job description or department for most business, but that...

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The Power Behind Internal Branding

February 21, 2017

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